Shannon O'Brien

Freelance Writer and Real Estate Expert

Although her first love is real estate, and she has over a decade of residential listing and sales experience, Shannon O’Brien is a freelance real estate writer. Her hands-on experience with homebuyers and sellers gives her a unique perspective that many professional real estate writers lack. As a short-sale specialist, she has steered clients through the distressed property trenches and offers common-sense advice to homeowners in trouble. Upon her exodus from California almost 10 years ago, Shannon left not only the state, but her real estate career as well. Since then she has put her California State University creative writing degree to good use, publishing numerous real estate articles for RealEstate.com, the San Francisco Chronicle’s website, LendingTree.com and individual real estate agents’ websites in the U.S. and Canada.

Jennelle Isaacson, owner of Living Room Realty in Portland, Oregon, is real estate pro of the week

Jenelle Isaacson, owner of Living Room Realty in Portland, Ore., has obviously spent time examining her life. She knows who she is, she knows what is important to her, and she has taken the time to determine her values, goals and the culture she chooses to entrench herself in. Sure, she’s a real estate broker. But she’s a broker with an unwavering commitment to Portland’s urban neighborhoods and the people who live there, to her business and to her agents. . . .

Read more about  Jenelle Isaacson

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This week

At first glance, Austin, Texas doesn’t seem like the ideal place for a Navy veteran to settle down. Commissaries, base exchanges and the nearest VA medical center are all 58 miles away. Kasey Jorgensen, with Keller Williams Realty in Austin/Round Rock, however, felt drawn to the area when he left the military. Going from taking his meals in the mess hall to dining in SoCo, it’s been a smooth transition for Jorgensen, and he is well on his way down the road to becoming a true Austinite. . . .

Read more about Kasey Jorgensen

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Selling a luxury home can take more time than a traditional home sale

Luxury homeowners in the market to sell their homes face a longer and bumpier road to the closing table than most homeowners: a small pool of buyers, the challenge of setting a price for a unique piece of real estate, and savvy buyers that – because of their affluence – are in no hurry to buy. Several cogs can end up in the luxury-home-sale wheel and slow the process to a crawl. . . .

Read more about Selling Your Luxury Home

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This week

Ryan Gable, broker/owner of Chicago’s Starting Point Realty, grew up expecting miracles. He watched his single mom, who struggled to raise a family on a waitress’ salary, soar into entrepreneurial success years later. Imagine growing up under the influence of a woman who possessed a single-minded dedication to learning an industry, a drive to overcome any obstacles, and a willingness to take risks. That these same qualities exist in her oldest son comes as no surprise. . . .

Read more about Ryan Gable

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Craigslist is a free and easy tool that real estate agents can use to generate leads

A jar containing the ghost of George Harrison, a porta-potty, expired cans of shortening, and an empty iPad box for $20. These are just some of the items available to purchase from owners on Craigslist. There is no question that is has become the king of classified advertisement websites. Despite the fact that it is probably one of the most unattractive sites on the Internet, Craigslist attracts a huge number of users across the United States. Many agents are getting amazing results from . . .

Read more about How to Generate Leads on Craigslist

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This week

Why are folks from Minnesota so downright nice? Sure, that statement can be considered a generalization, but I’ve yet to meet a meanie from Minnesota. Although they don’t think so, they have that charming accent, and they’re just so mellow, happy and incredibly even-tempered. Nate Raich, loan officer and manager of Envoy Mortgage in Blaine, Minn. is a perfect example of this. . . .

Read more about Nate Raich

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FInd out what you should know before buying a farm

For folks not raised on a farm, life on one typically starts as a dream. The whole notion of escaping city life for the wide-open spaces and self-sufficiency of farm life is intriguing to many. If farm livin’ is the life for you, it’s time to get better acquainted with the process of purchasing one. . . .

Read more about Buying a Farm

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This week

“If a home is the most prized possession in an American’s portfolio, should we not take care of it a little differently than we currently are, allowing any Tom, Dick and Harry to get their license, facilitate the deal and call themselves an expert because they had extra ink to print a business card?” says Joshua Hunt, owner/broker of Trelora in the Denver, Colo. market. . . .

Read more about Joshua Hunt

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Real estate agents can create informed clients by educating their prospects

What if all of your clients knew exactly what to expect during the real estate transaction? Imagine how comfortable they would be, how less likely they would be to freak out over the smallest bump in the road. Taking the time to educate your clients takes this premise and makes it a reality. Even better is to educate your prospects before they become clients. We all know that a prospect can be anyone, anywhere, so reaching out to the broadest possible audience in your efforts to educate . . .

Read more about Educating Your Prospects

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This week

The metamorphism from her birth in Pittsburg to a childhood spent in Colorado to her residency in a secluded enclave on the tip of the Big Island of Hawaii created not only one of the island’s leading real estate agents, but a bit of a renaissance woman as well. Beth Thoma Robinson, broker/agent with Hawaii Life, got her undergraduate degree in mathematics from the University of Colorado. From there she worked for the . . .

Read more about Beth Thoma Robinson

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